How Anuj Poddar Halted a Cash Bleed, Repaid Debt and More Than Doubled Bajaj Electricals Market Cap

“We still have a lot to do,” says Poddar. “We transformed, we did a great job from where we were. But we are not the number one player yet.


In late 2018, Poddar became the first professional to be handed the reins of Bajaj Electricals in the role of Executive Director. Four years later, he can look back with a sense of pride on his recovery strategy – stemming the cash drain, increasing revenue and introducing a new corporate culture.

When members of the legendary Bajaj family started meeting Anuj Poddar individually in 2018, he felt it was more than casual interactions. He was right. One of the biggest business houses in the country was looking at Poddar to see if he was the right candidate to run Bajaj Electricals. The Bajaj Group may be conservative but aggressive when it comes to growth. Bajaj Electricals President Shekhar Bajaj had focused on Poddar, a


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